SEO and internet marketing in Phoenix, AZ is one of the most misinterpreted and undervalued form of marketing today. The misrepresentations of SEO has caused many managers and business owners to overlook the benefits of Phoenix SEO as a marketing plan for small and even larger corporations. This is despite some studies showing that Phoenix SEO and internet marketing may have a better ROI than the more traditional forms of advertising. The benefits of SEO can be summed up as, high business visibility, providing insight into customer behavior, generating web traffic, granting credibility and a high ROI.
Visibility and Branding
High search engine rankings are very beneficial for the business. If a potential customer was to search anything related to the product or services the business is offering it would definitely be beneficial for the business to appear on the 1st page of search results. Most customers perform more than one search when looking for a product or service. By showing up on the 1st page of search results you have higher chances of your potential customers clicking on your website and inquiring your products or services.
Insight into customer behavior
Google analytics helps business owners sort through the data and metrics of web traffic to help them better understand their customers behavior. Business owners are able see where most of their customers are from, check bounce rate, content flow, conversion rates and a lot more. Information is power and our Phoenix SEO services can give you power to understand your customers better and to help the business in decision making with online and offline strategies.
Generating Web traffic
It is true that web traffic alone does not translate to sales or money in your pocket. The best part is that by using Phoenix SEO company it’s not that expensive to reach out to a huge audience of potential customers.
The business search engine rankings directly relate to the customer’s views about the business’s ability. Most people would trust a website that appears on page 1 on google than page 20 (if the customer even reaches there). This may be subconscious and the consumer might not even realize they are doing it but the ranks affect the customer’s confidence in the business.
High Return on Investment
Phoenix SEO like all other forms of internet marketing provides a higher ROI than the more traditional forms of advertising. SEO is an inbound advertising tool, it markets the business products or services to people who already looking for them. The adverts do not show up when the customer does not want them to show like in the middle of a game or a T.V. show. Half the job is done since the business does not have to convince the customer that they need the product/service, they just have to convince the client to purchase from them.
Marketing1on1 Internet Marketing and SEO company provides search engine optimization services in Phoenix, AZ. Internet marketing has never been easier with proven and up to date SEO strategies to ensure the success of a business in Phoenix AZ and across America. SEO works 7 days a week 24 hours a day to reach out to the thousands of potential customers.Continue Reading