Hayley’s client wants to drive sales of her new cookbook that’s about gluten–free desserts. If Hayley sets up a Display Network campaign that targets potential customers using keywords and topics and the “Target and bid” setting, her client’s ads can show when:
ANSWER: the keywords and topics match
From The Blog:
- We Analyzed 100s of AI Results To Show You How to Rank in AI Overviews
- The Myth of ‘Quality Content’ and the Reality of SEO Success Through Backlinks
- How Google’s AI Overviews are Suffocating Small Publishers and Trapping Users – The Great Decoupling
- Mastering Topic Clusters: The Ultimate Guide to Building Topical Authority in SEO
- Best Sites to Submit Coupon Codes: Boost Your Sales!
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