What’s the difference between cost-per-click (CPC) bidding and cost-per-view (CPV) bidding?

Home » Blog » What’s the difference between cost-per-click (CPC) bidding and cost-per-view (CPV) bidding?

ANSWER: The advertiser pays for a click on an ad with CPC bidding, and pays when a user watches a video ad with CPV bidding.

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