Local Directory Submissions and Local Citations
You’re shopping around for directory submission services and notice our prices are higher than most competitors. Here’s the truth: we submit your business to carefully selected, niche-specific directories that actually move the needle for your SEO, while others dump your listing into hundreds of worthless directories that Google ignores. Think of it like buying a tailored suit versus grabbing something off the rack at a discount store.
The Real Difference Between Cheap and Quality Directory Submissions
Most directory submission services play the numbers game. They promise 500, 1000, or even 5000 directory submissions for twenty bucks. Sounds amazing, right?
Wrong.
These services use automated software to blast your information to every directory they can find. Most of these directories are digital ghost towns. Nobody visits them. Google doesn’t trust them. Some might even hurt your rankings.
We take a completely different approach at Marketing 1on1.
Our team manually researches directories in your specific industry. We find the ones where your actual customers spend time. More importantly, we target directories that search engines still respect.
Why Niche Directories Matter More Than You Think
Generic directories are everywhere. But a plumber listed in a home improvement directory gets way more value than being listed in some random “submit your site here” directory. Niche directories speak your customer’s language. They understand your industry’s unique needs. Search engines recognize this relevance and reward it accordingly.
Let us paint you a picture. A dentist in Chicago needs visibility in dental directories, local Chicago business directories, and healthcare-specific platforms. Not in a directory that also lists dog groomers, accountants, and pizza shops.
When we submit your business, we’re thinking about three things:
- Does this directory serve your target audience?
- Will Google see this as a relevant, quality backlink?
- Is this directory actively maintained and trusted?
The Manual Touch Makes All the Difference
Automation breaks things. Especially in directory submissions. Every directory has different requirements. Some want 50-word descriptions. Others need 200 words. Some require specific categorization. Others need local phone verification. Our team handles each submission individually. We craft unique descriptions for each directory. We optimize your listing for that specific platform’s audience. This takes time. It takes expertise. And yes, it costs more.
But here’s what you get:
- Consistent NAP (Name, Address, Phone) across all directories
- Optimized descriptions that actually convert browsers into customers
- Proper categorization that improves visibility
- Complete profiles that build trust
Local Directory Submissions and Citations Build Out
In today’s ultra competitive business environment, you simply cannot afford to rest on your laurels when it comes to building the online presence of your enterprise.
Regardless of whether or not you are a solo entrepreneur looking to build a 100% digital business online or the legacy owner of a physical business with a local market makes no difference. If you aren’t online – and, more importantly, easy to find online you’re going to get crushed by competitors.
It’s incredibly important to understand there’s no such thing as the Field of Dreams scenario when it comes to online success. If you build it, they might not come at all. The internet is too big, and if they can’t find you quickly it doesn’t matter how great your products, services, prices, or customer service are.
Thankfully though, with search engine optimization you’ll be able to climb the ranks in Google (as well as all other major search engine networks) and position yourself for a flood of targeted traffic that can carry you to the kind of financial future you’ve been dreaming of.
That’s where our local directory submission service and citations build-out comes into play.
Working with smart, savvy, and strategic small business owners and marketers that want to quickly rank high in Google and other major search engines, we are able to provide a local business citations that are totally hands-off and local SEO citations build outs that can produce stunning search engine ranking results.
Whether you’re looking to just test the water with a 15 local search citations, or want to dive right into the deep end with 350 google map citations for local SEO, we are going to be able to help you fine tune your local search engine optimization strategies to make use of these high quality one way backlinks that give you authority, presence, and help you improve your search engine optimization results.
How Local Citations Help SEO
It is increasingly clear that you need to be putting specific effort into appearing for local searches, no matter what audience you are trying to target. The prevalence of the map in the SERP is just one sign of the emphasis that the Google algorithm now puts on local relevance.
One of the most important ways that a search engine determines your local relevance will be the citations about you across the web. Citations are essentially references to your business online that contain basic information like your name, address, and contact details. You may have heard them referred to as directories or listings in the past.
What Are the Benefits of Local Citations and Local Directories Submissions?
When your information is listed in multiple locations around the web, search engines take notice. If you want your page to rank higher, or you want the right information to appear on the map or in a rich snippet on the SERP, you need to make sure that your information is as available to the search engine as possible.
Google Business Profile (previously known as Google My Business) is a great example of the power of local citations. When Google can identify multiple references to your business information that are relevant to a user’s location, it is likely to rank you higher for common search terms and prominently display your information directly on the SERP.
Where Do Local Citations Exist?
If you’ve been in business long enough, you may already have local citations that you are unaware of. Customers that check in via Facebook or Google might have been making references to your business for years.
Any location on the internet can serve as a directory for a local citation but some hold much greater influence than others. If you’re looking for somewhere to add citations that will benefit your local SEO, the most effective are likely to be sites with a lot of traction in search. The most popular of which include:
- Google Business Profile (Google My Business)
- TripAdvisor
- Bing Maps
How To Take Advantage of Local Citations
You may have a lot of references to your business out there already, but you want to make sure that they are working for you. For local citations to help your SEO, they need to be precise, accurate, and properly optimized.
When you build a citation or optimize one that already exists, make sure that it contains the exact information that you want users to see. If hours and product listings are important to your users, they should be clearly visible in as many citations as possible.
On top of that, make sure that your local citations are not only clear and easy to find for users but search engines as well. Search engines are constantly analyzing the information about you online and assessing it for accuracy and consistency.
Local citations can help the right information about your business to reach the users that matter most, so make sure that you are taking advantage of them.



